Start Beyond has produced a unique virtual reality retail solution that showcases the vision of surfing innovator Hayden Cox in conjunction with Chris Grainger Films.
The HaydenShapes VR Experience highlights the design stages, product range and new showroom.
Samsung GearVR Headsets were implemented into their flagship Mona Vale store to present a first-hand experience of the boards being built; wowing customers with its modern design, craftsmanship and innovative use of technology. The innovative virtual reality retail solution has attracted a new cult following for HaydenShapes and by partnering with Samsung its ensured the content has been embraced by audiences beyond the surfing community.This production has been instrumental in developing the brand and has led to growth in Australia as well as Internationally; with plans for the first U.S retail store to open by the end of 2016.